We think of fast food as being cheap, but compared to the past, that’s a hefty price. Today, we launched a comparative, interactive graphic that highlights some of the major cost differentials between the products of the sixties and the products of today.įor starters – a McDonald’s Big Mac that was only $0.28 in 1963 costs a whopping $3.99 today.

McDonald’s has previously insisted the size has not changed from 1968 when the first burger was made. The sheer volume of their numbers meant increased consumerism and an economic boom.Īt American Advisors Group, we proudly serve the baby boomers in our community with admiration and respect. Whether Big Macs have shrunk has been a subject of internet debate for years. They are also known to be the most actively fit and wealthy generation up to that time, enjoying the highest levels of income that neither their parents as a group experienced before them, nor their children after them. This term encompasses a group with an inherently strong cultural identity.Īs a group, baby boomers were known to redefine the rigid social norms of the generations before them as they grew up. But baby boomers are not just defined by a range of age numbers. After the war, there was a surge in the number of births that amounted to what we now recognize as the baby boomer generation.īaby boomers are comprised of the people born between 1946 to 1964, most of whom range in age from 51 to 69, as of 2015. The sixties were defined by the launch of a new era. The Beatles’ global fame has been swapped out by the popularity of tween boy band One Direction, the cost of a Hershey bar has raised substantially, and we finally publicly acknowledge just how unhealthy cigarettes truly are.īut that’s not all.

Cost of a big mac over the years